Why was 2024 a game-changing year for InfinIT? Nina Guzei, CEO and Founder of InfinIT, shares the company’s key achievements, main growth drivers, key insights, and strategic direction for 2025.
“2024 was a year of significant growth for our company. We didn’t just follow trends – we set them, adapting our services to meet real client needs and market demands. It was a year in which we not only expanded our global footprint but also proved that people-driven solutions can be scalable, technology-backed, and highly flexible.
InfinIT’s 2024 Growth in Numbers
Over the past year, we achieved a 35.5% increase in gross revenue, driven by geographic expansion, strengthened partnerships, and a growing client portfolio. Our solutions helped many businesses scale their operations efficiently, and our service offering became more comprehensive and adaptable than ever before.
One of the biggest milestones of the year was the establishment of a sister company in Cyprus. This strategic move enhanced our global presence and provided even more flexible collaboration opportunities for our clients and their employees.
Additionally, we expanded our partner network across Europe – Germany, Croatia, Serbia, Spain, and beyond. This allowed us to broaden our portfolio, especially in B2B contracting and Employer of Record (EoR) services.
Our tech recruitment and full-cycle B2B contracting solutions (covering compliance, background screening, legal support, and payroll) also reached new heights. We expanded our reach to over 30 countries, working with IT professionals from all over the world.
Furthermore, we took our first steps into Saudi Arabia and the Middle East, a highly promising market that will be a major focus for us in 2025.
+35.5%
Our gross revenue increased by a third in 2024
+6 States
We expanded our presence to over 30 countries
+1 Office
We opened a sister company in Cyprus
The Key Drivers of Our Success
Several factors contributed to these impressive results.
First and foremost – our team. We have built a group of dedicated professionals who not only excel in their roles but also drive the success of our clients. Their expertise and commitment remain our top competitive advantage.
Second – our clients and their challenges. The business landscape is evolving rapidly, and these changes shape the way we work. For example, in 2024, we successfully implemented a BOT project for Zemingo, building an IT team from scratch and providing full support in B2B contracting and Rentals & Equipment services. This case clearly illustrates how end-to-end, turnkey solutions can help businesses adapt quickly to new markets and operate seamlessly.
Third – data and analytics. We actively utilize Net Promoter Score (NPS), analyze client feedback, and continuously refine our services. Our recent research revealed that most contractors could not differentiate between the work processes managed by InfinIT and those of their direct employers. This proves that we integrate so deeply into our clients’ operations that our services become an indispensable part of their daily workflows.
Another key insight – despite the rise of automation, businesses still prefer human interaction in critical processes. While technology plays a huge role in delivering high-quality, people-driven solutions, the human touch remains irreplaceable when it comes to adapting to change quickly and effectively.
What’s Next? InfinIT’s Vision for 2025
We are not slowing down. Our vision for 2025 is clear and ambitious.
- Strengthening our presence in North America. Following our successful operations in Latin America, we are now focused on expanding into the U.S. and Canadian markets.
- Scaling our Build-Operate-Transfer (BOT) services. More businesses are seeking fully managed IT team solutions, and we are ready to meet this demand.
- Expanding our client base and service offerings. We will continue to grow our global footprint and refine our solutions to better serve our clients.
Balancing rapid growth with financial stability. Smart investments in technology and new services will remain a priority, ensuring both sustainability and scalability.
